
Narcoossee Corridor Build-To-Rent & Commercial Development
- Market: Orlando MSA (Osceola County, FL)
- Project Type: Build-To-Rent & Commercial
- Role: Due Diligence / Entitlements & Governmental Approval / Project Management
Background
This property, a former family farm, was among the last large land parcels along the rapidly developing Narcoossee Road Corridor. Previous developers’ offers failed to meet the seller’s expectations, and proposed plans repeatedly stalled at the initial approval stage with local planning authorities.
A portion of the land fell within a community-established overlay district, which imposed specific design and land-use requirements.
The Challenge
- Develop a master plan that integrated both residential and commercial uses that aligned with the community’s vision while meeting current market demands.
- Introduce a cottage-style Build-to-Rent (BTR) product, a new concept not yet accommodated by the municipality’s existing development code.
The PLD Approach
- Conducted multiple collaborative meetings with planning staff and key community stakeholders to address concerns regarding the property’s development.
- Demonstrated how the cottage-style BTR could meet the rising demand for multifamily housing while avoiding the height concerns usually associated with traditional apartment complexes.
- Designed a dedicated space within the development that served as a shared benefit for both the surrounding community and the commercial component of the project.
The Outcome
Our team achieved approval for one of the first large-scale projects within the overlay district and introduced one of Central Florida’s first cottage-style Build-to-Rent developments, successfully balancing community goals with innovative design.
